World Medical Tourism Market -
Opportunities and Forecasts, 2014 -2022, projects that the world medical
tourism market would reach $143.8 billion by 2022, with a CAGR of 15.7% from
2015 to 2022. Cancer treatment would continue to be the highest
revenue-generating segment throughout the forecast period. North America and
Asia-Pacific are estimated to remain principal revenue-generating regions and
collectively accounted for more than 60% of the global medical tourism market
in 2015, in terms of revenue.
The major factors that boost the
market growth include, affordability, availability, and accessibility of
superior quality healthcare services with healthy support and assistance from
tourism departments & local governments. In addition, increasing incidence
of cancer and other serious ailments is anticipated to drive the demand for
healthcare services, which in turn is expected to drive the world medical
tourism market. Limited coverage and lengthy partial reimbursement offered by
insurance companies along with difficulties associated with cross border
travel, such as language barriers, connectivity, documentation, and Visa
approval issues, are likely to restrict the market growth.
Cancer treatment segment would
continue to lead the market throughout the analysis period owing to increase
with the number of cross-border travelers seeking better cancer treatment. In
addition, cancer treatment is expensive and prolonged, hence better treatment
available at affordable prices motivates several patients to choose medical
tourism. North America and Asia-Pacific are the major hosts for travelers
seeking cancer treatment. Neurological treatment emerged as the fastest growing
segment with a CAGR of 16.2%, in terms of revenue, during the forecast period.
Neurological treatment requires high level of expertise and limited personnel
with requisite expertise. Increasing number of people are diagnosed with
neurological ailments, owing to their stressful lifestyles. This is anticipated
to increase the number of medical tourists travelling to destinations for
better neurological treatment.
Geographically, North America and
Asia-Pacific dominated, and collectively accounted for two-thirds of the overall
medical tourism market in 2015. The growth of these regions is attributed to
the availability of affordable medical treatments for several disease
conditions in countries such as Mexico, Thailand, Malaysia, India and
Singapore. However, Asia-Pacific is the fastest growing region followed by
LAMEA, owing to the increasing treatment success rates, coupled with the
affordable price range. Within Asia-Pacific medical tourism market, India and
Malaysia are few of the fastest growing countries.
Increase in reach of internet and
various medical tourism associations such as Europe Medical Tourism Alliance
(EuMTA) & Medical Tourism Association (MTA) along with medical travel
agencies in the last decade, helped to raise awareness about the treatment
options beyond the home country. Furthermore, several medical travel
facilitators have emerged, such as Beijing Saint Lucia Consulting Ltd, Kangtai
Health Network, Ryavo Healthcare, Medigo, PlacidWay, and government tourist
associations of respective countries. These agencies provide assistance ranging
from information about available treatments and their quality in various
destinations to travel arrangements, accommodation, and post-treatment
recovery.
Key findings of the study:
- In 2015, cancer treatment segment generated the highest revenue, accounting about one-third of the overall market revenue and is projected to grow at a CAGR of 16.0% during the forecast period.
- Neurological treatment segment is expected to grow at an above-average CAGR of 16.2%, owing to increased number of skilled medical personnel.
- North America accounted for about one-third of the global medical tourism in 2015. Mexico occupies the major market share within North America followed by the U.S.
- The Asia-Pacific region is anticipated to be the fastest growing medical tourism market during the analysis period, followed by LAMEA region.
- Thailand, Singapore, and India are the major shareholders in Asia-Pacific with a combined share of more than three fourth of the medical tourism market in the region.
Major market players have
established overseas promotional offices to attract more medical tourists.
Moreover, respective tourism departments promote their countries as center of
excellence in specific healthcare services. Such strategic measures aid in
increasing the number of medical tourists choosing to avail their healthcare
services. Key service providers include Apollo Hospitals Enterprise Limited,
Fortis Healthcare Ltd., Asian Heart Institute and Research Centre Private
Limited, KPJ Healthcare Berhad, Barbados Fertility Centre, NTT Medical Center
Tokyo, Seoul National University Hospital, UZ Leuven (University Hospitals
Leuven), Infectious Diseases Partners Pte. Ltd., Aditya Birla Memorial
Hospital, Barbados Fertility Centre, Prince Court Medical Centre, and Samitivej
Public Company Limited.
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